E-Business is a field that combines business administration and information technology to enable and improve online business processes. This major aims to provide students with the skills and knowledge necessary to design, implement and manage e-commerce activities efficiently and effectively. Here’s a comprehensive look at the key aspects of the e-business major:

E-business basics:

• Understand the basic concepts of e-business and how technology impacts business activities.
• Study different e-business models such as B2B, B2C, C2C, and C2B.

Electronic Commerce (E-Commerce):

• Design and develop e-commerce websites and improve user experience.
• Study different e-commerce platforms such as Shopify, WooCommerce, and Magento.

E-Marketing:

• Apply digital marketing strategies such as SEO, SEM, email marketing, and social media marketing.
• Analyze data to improve digital marketing campaigns and increase return on investment (ROI).

E-Supply Chain Management:

• Develop strategies for efficient supply chain management using technology.
• Applying technologies such as RFID, enterprise resource planning (ERP) system, and supplier relationship management (SRM).

Electronic financial systems (E-Finance):

• Study online financial systems such as electronic payment, electronic banks, and digital currencies.
• Understanding electronic financial security and online financial risk management.

Electronic Customer Relationship Management (E-CRM):

• Develop strategies for managing customer relationships using technology.
• Applying customer relationship management systems to improve interaction with customers and increase their satisfaction.

Cybersecurity:

• Understand security threats and how to protect data and electronic business systems.
• Apply cybersecurity strategies and techniques to protect online businesses.

Graphical analysis and decision making:

• Use graphic analysis tools to analyze business data and extract valuable information.
• Applying techniques such as big data analysis and forecast analysis to improve decision making.

Electronic project management:

• Plan, implement and manage electronic projects efficiently.
• Use project management tools and techniques such as PMP and Agile to ensure the success of projects.

Ethics and laws in electronic business:

• Understand the laws and regulations related to e-business such as intellectual property rights and data protection.
• Apply ethical principles in managing online businesses.

Mobile Applications and Mobile Commerce (M-Commerce):

• Design and development of mobile commerce applications.
• Understand the trends and challenges in mobile commerce and how to benefit from them.

Innovation and technology in e-business:

• Study the latest technologies such as artificial intelligence, Internet of Things (IoT), and blockchain and how to apply them in e-business.
• Develop innovative solutions to improve business processes and increase efficiency.

Digital content management:

• Create and manage digital content to improve digital marketing and user experience.
• Use content management tools (CMS) such as WordPress and Drupal.

Practical training and applied projects:

• Obtain practical experience through internships in e-commerce companies and digital institutions.
• Apply theoretical knowledge in real business environments to develop practical and effective solutions.

Research and development in e-business:

• Participate in research to develop new technologies and methods in the field of electronic business.
• Publishing research and participating in scientific conferences to share results and innovations.

The e-business major provides broad job opportunities in multiple fields such as e-commerce website development, digital marketing, supply chain management, project management, and technical consulting. This specialization contributes to improving business efficiency and supporting innovation and growth in the global digital market.